Medion Roadshow: Consistency and Innovation in Educating Farmers Across Indonesia

Medion is not only focused on providing and distributing high-quality and comprehensive products but also strives to deliver tangible benefits to customers by fostering close relationships through practical educational programs. One concrete manifestation of this commitment is the regular implementation of roadshows.

Medion's roadshows aim to provide updates on knowledge and insights directly from experts to farmers in various regions. This program is designed to help farmers gain the latest information on issues relevant to the farming industry. This aligns with one of Medion's missions to deliver high-quality and comprehensive products supported by practical education and excellent services.

Between July and December 2024, Medion held roadshows in various cities across Indonesia. The program was attended by a total of 642 participants, including farm owners, unit managers, and animal health practitioners. The roadshows took place in locations such as Makassar, Palembang, Singkawang, Pontianak, Yogyakarta, Magelang, Blitar, Bululawang, Malang, Probolinggo, Payakumbuh, Tanah Datar, Banjarnegara, Banjarbaru, Madiun, Kudus, Kediri, Tulungagung, Solo, Cirebon, Tabanan, and Denpasar.

The Medion roadshow featured a variety of educational topics relevant to the current needs of farmers. These included updates on the latest livestock diseases, strategies to optimize egg production and quality, techniques to protect livestock from various diseases, and an in-depth analysis of the causes of production declines in livestock. The materials were designed to be practical and directly applicable for participants in the field, ensuring a positive impact on the productivity and quality of their farming businesses.

Through the consistency demonstrated by this program, Medion hopes to continuously support the sustainable development of livestock farming in Indonesia. With a strong mission to grow alongside farmers, Medion has proven that innovation and education are keys to achieving mutual success. This roadshow program is a tangible proof of Medion's efforts in realizing that vision.

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